Complaints between two parties may involve disputes on advertising content and/or procedures related to decisions on advertising content.
Complaints and disputes on ads are settled or resolved by a Hearing Panel composed of five (5) ASC Panelists.
Section 1. Types of Disputes and Complaints
The following complaints involving ad content may be filed with the ASC:
- Complaints by a party-of-interest against an advertisement that has been approved by the ASC and that is already on-air/ published/ displayed/ posted.
A “party-of-interest” is one who has a real, actual, material, or substantial interest in the subject of the complaint, or one whose business is directly or indirectly affected by the advertisement. A mere incidental interest in the ad complained on cannot be ground for filing of complaint.
The complaint must clearly pertain to a violation of the ASC Code of Ethics and/or Manual of Procedures.
- Complaints by a party-of-interest against an advertisement that has not gone through the ASC pre-screening process.
- Complaints by a government sector, professional organization, individual consumer or consumer group, or the public in general shall be handled by the ASC Crisis Committee for review and
Complaints received from such parties shall be evaluated by the ASC Executive Director and/or Operations Manager, ASC Legal Counsel, and one (1) member of the Tech Com who shall recommend action to the ASC Board.