The Code of Ethics and Standards allows the filing of complaints on ad content and screening procedure. This complaints process allows competitors to air grievances on possible violations. This process is beneficial to consumers by helping to ensure truthful, ethical and responsible advertising.
Step 1 QUICK CHECKLIST
Step 2 YOUR COMPLAINT
Step 3 YOUR DETAILS
We don’t want to waste your time. The following checklist can help ASC verify the validity of your complaint.
Checklist 1 of 4
Know the Code of Ethics being violated by the competitor.
Checklist 2 of 4
We will need a copy of the ad you want to complain about.
Checklist 3 of 4
We will need your details and a sign off from senior management of your organization.
Checklist 4 of 4
There is an appropriate fee to progress the complaints process.
Member organization | Non-member organization | |
---|---|---|
Stage 1: ASC receives the appeal but the case does not proceed | Free of charge | Free of charge |
Stage 2: ASC begins the appeals process but appellant withdraws before any hearing occurs | P5,000 | P10,000 |
Stage 3: Appellant proceeds with adjudication in the ASC, hearing takes place | P20,000 | P40,000 |
Do you want to proceed?